Your Viral Pinterest Pin Strategy Blueprint

Infographic with various Pin strategies to consider to increase the chances of your Pin going viral

Your Done-for-You Roadmap to Year-Round Growth

Struggling to show up consistently on Pinterest? Feeling like your Pins disappear into the void? You’re not alone. You may need to rethink traditional pinning strategies.

Past assumptions about Pin design and other aspects are debunked in Tailwind's recent study, which analyzed over a million Pins. Time to give your Pins a modern-day glow up or risk being left behind.

mockup with pages from the Pinterest Pin strategy blueprint

Finally, a Pinterest Pin strategy you’ll actually use!

Why? Because now you have clear answers about what works, and the best thing is, it’s all backed by a serious amount of data.

I’m talking about super streamlined workflows, easier Pin creation, tactics that actually make an impact, and a yearly content calendar that works year after year.

Every tactic explored by the Tailwind study, such as using alt text, optimizing for time on site, writing better board titles, or experimenting with hashtags, I’ve ranked by both ROI and effort. You’ll know what to tackle first, and how to streamline your workflow so you’re not starting from scratch every time.
I created a simple checklist for you to revisit every quarter to ensure your Pins are fully optimized for viral status on Pinterest. It’s a streamlined process to keep your Pins on point for better distribution, user engagement, and the Holy Grail of success metrics….clicks to your website.
I’ve bundled all the findings, insights, and best practices from the Tailwind study into one master resource you can return to again and again. Whether you’re a creative product-based biz owner or managing Pinterest for a client, this is your shortcut to a more strategic, effective Pinning strategy to improve your Pins' chances of going viral.
Feeling behind on seasonal content planning for Pinterest? You’re not alone. Most creative business owners miss Pinterest’s long lead time for seasonal trends and lose out on traffic and sales because of it. I’ve created a yearly seasonal evergreen content ecosystem for your Pins to continue to work for your brand year-over-year.
- Month-by-Month Content Planning for every major holiday and trend window (with examples!)
- Publishing Windows—no guesswork needed
- Seasonal Campaign Themes customized for creative businesses like yours
- Pinterest Trend Surge Reminders so you can ride the wave, not miss it