Image of Andrea Li the author and voice behind Red Pin Geek

Hi, I'm Andrea!

Meet the Voice Behind Red Pin Geek

Hi, I’m Andrea — evergreen content strategist, Pinterest funnel builder, and translator of all things techy and overwhelming for creative small business owners.

I created Red Pin Geek because I know what it feels like to pour your heart into your work… only to feel invisible online. Especially when everyone’s telling you to “just show up,” “use this trending audio,” or “beat the algorithm.”

Here, we do things differently.

My Mission

Red Pin Geek exists to help jewelry designers and creative product-based businesses stop relying on short-lived social growth or ads — and instead build long-lasting visibility systems that:

  • Drive consistent qualified traffic from Pinterest & Google

  • Convert more of that traffic into email subscribers, leads, and buyers

  • Make your site easier to find, easier to love, and easier to say “yes” to

 

As a Pinterest manager, I noticed that clients were receiving referral traffic from Pinterest. But still no sales, so I made it my mission to understand why, analyzing organic, evergreen conversion strategies where they matter most: your website. Pinterest isn’t the problem; it just needs backup. Now I can help you build what comes after the click.

Still Team Pinterest. Now with bonus conversions.

I specialize in combining human-friendly strategy with bot-optimized content (LLMs, Google, schema, the whole alphabet soup). Whether you're reworking your blog structure, creating a quiz funnel, or reviving a dusty Pinterest account, I help you connect the dots from inspiration to conversion.

What I Bring How It Helps You
Pinterest Marketing for Creatives I’ve spent years turning Pinterest into more than a mood board — it’s a visual search engine and top-of-funnel machine. I go beyond “pretty pins” to build intent-driven Pinterest funnels that pull in high-quality traffic, month after month for years to come.
SEO & LLM Optimization I help you create content that’s discoverable by both humans and large language models like ChatGPT. That means better rankings, richer snippets, and future-proof visibility across search — organic and AI.
Customer Journey Mapping Because people don’t convert on the first click. I help you design a site experience and funnel structure that aligns with how your audience shops, thinks, and decides, especially for high-consideration purchases like fine jewelry.
Evergreen Funnels & Content Ecosystems My approach weaves together content, structure, and intent. Think: quizzes, topical blog clusters, Pinterest board optimization, and custom email sequences, and interactive tools that quietly guide your audience from discovery to devotion.
Creative-Tech Translation From LLM readability to structured data and AI-optimized formatting, I turn intimidating jargon into action steps that actually make sense , even if you think SEO is a four-letter word.